Ep. 14: Client Retention Mastery: The Art of Building Brand Loyalty with Promotional Items

Show Summary:

Discover key client retention strategies on 'Podcast Marketing Secrets' with guest Swire Ho. Learn about engaging clients post-purchase with promotional products like unique calendars and custom pickleball rackets, tailored to your client's interests.

Swire highlights the importance of VIP experiences through personalized gifts, emphasizing deepening loyalty and creating brand ambassadors. Al Morentin and Swire delve into check-in calls for feedback and referrals, showcasing the power of relationship-building in turning clients into VIPs.

They also touch on the strategic use of promotional products to reinforce branding and sustain customer engagement. For more valuable insights on building lasting client relationships and enhancing the VIP customer experience with promotional products, tune in to the full episode of 'Podcast Marketing Secrets.'

Guest Bio:

My guest today is Swire Ho. Born and raised in Hong Kong,

Swire immigrated to Los Angeles in 1996. He’s a proud Asian American and is

fluent in Cantonese, Mandarin, and English.

As a seasoned professional, he possess exceptional project

management skills, a talent for generating creative ideas, and the ability to

turn them into reality. Swire excels in business communication and navigating

the corporate buying process.

Some of his notable accomplishments include receiving the

SCORE Award for Small Business Success in 2009 and becoming the Los Angeles

Area Chamber of Commerce Ambassador of the Year in 2018. Additionally, Swire

was named #online18 2023 as one of the best promo pros on social media and a

subject matter expert on promotional products in over 100+ podcasts

He’s  also a lifelong

student of strength and a proud SFG1 certified kettlebell instructor from

#strongfirst.

Website: https://www.garudapromo.com

LinkedIn: https://www.linkedin.com/in/swire-ho-thepromoguy-6b90631/

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